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The Teton Bros Story

About Teton Bros

Teton Bros. is a premier Japanese outdoor brand rooted in a deep appreciation for nature and adventure. Inspired by the rugged beauty of the Grand Teton mountain range in Wyoming and Japanese traditional craftsmanship, the brand embodies the spirit of exploration and the enduring connection between humans and the natural world.

Founded on the principles of innovation, quality, and sustainability, Teton Bros. has become a trusted name among outdoor enthusiasts, athletes, and adventurers worldwide. Our products are meticulously designed and tested to meet the highest standards of performance and durability, ensuring that they can withstand the most demanding conditions.

At Teton Bros., we believe that the best gear is created through collaboration with those who use it most. Our designs are informed by extensive feedback from field athletes, guides, and outdoor professionals who push the limits of what's possible. This hands-on approach ensures that every piece of gear we produce is not only functional but also enhances the outdoor experience.


Our commitment to environmental stewardship drives us to continuously seek sustainable practices in our manufacturing processes and materials. We strive to minimize our impact on the planet while delivering exceptional products that help our customers connect with nature in meaningful ways.


Teton Bros. is more than just an outdoor brand; it is a community of like-minded individuals who share a passion for the wilderness. We invite you to join us in our journey, exploring the world's most beautiful and remote places, and creating unforgettable memories along the way.

Teton Bros. Born in the Grand Tetons, Designed in Tokyo, Worn on Adventures Worldwide

Stories from the team

The Teton Bros Guide to Avalanche Safety for Backcountry Skiing and Riding
Backcountry

The Teton Bros Guide to Avalanche Safety for Backcountry Skiing and Riding

To many skiers and riders, the backcountry represents the pinnacle of riding and immersion in the mountains. While resort riding scratches the itch of being in the mountains, lift lines, expensive...

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The 2024-2025 Teton Bros Holiday Gift Guide: Gifts for Skiers, Climbers, and Riders
Backcountry

The 2024-2025 Teton Bros Holiday Gift Guide: Gifts for Skiers, Climbers, and Riders

Winter is in full swing, which means ski season and the holidays are upon us. If you're anything like us, you'd rather spend your December days doing laps in the mountains than strolling from shop...

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Takashi on Denali
Team

Field Notes: Field Notes: Dispatches From Teton Bros Team Abroad- Takashi Fukuchi

While Takashi and Nori both hail from Japan and have a deep passion for skiing, mountains, and the outdoors, the pair didn’t meet until an outdoor retailer event brought them together in Salt Lake ...

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Visit us in store in Boulder!

1220 Spruce St Unit B, Boulder, Co

Follow us on Instagram at: @tetonbros_usa

Teton Bros Storefront